Rafi Ajl was born and raised in the wilds of Brooklyn, New York. After experiencing the green pastures of Amherst, Massachusetts, he escaped to the Pacific Coast. 10 or more years later, with a little bit of there and elsewhere, he remains.

Our practice seeks to create things and experiences that engage people in mindful ways to enable curiosity and inquiry in the world around them.

While primarily interested in the physical, built world and our interactions within it, we have our hands in the design of all mediums. We are concerned with both massive change and small interventions into daily practice to create a more resilient and joyful world. Our specialties are industrial design, storytelling, strategic problem solving, and research.

Rafi completed a MFA in Design from the California College of the Arts, with a focus in industrial design,experience, theory, and writing. Previously, he attended Hampshire College, and graduated with a Bachelor of Arts, focusing in critical theory, literature, and architectural theory.

Rafi has taught at California College of the Arts as both a lecturer and a graduate teaching assistant in industrial design. He learns, works, teaches, and lives in San Francisco, California. Process is progress. Progress is process.

<read ... write ... draw ... design ... make ... iterate> <rinse and repeat>

rafi.ajl@gmail.com / +1.917.974.7646